AI visibility for local UK businesses

When a customer asks AI for the best in your area, does it name you — or your competitor?

More people now ask ChatGPT, Perplexity and Google's AI for a recommendation instead of scrolling search results. We show you exactly what those tools say about your business today — then fix why they point elsewhere.

We run it before you ever get on a call. No sales pitch to see your results.
ai-search · "best party wall surveyor Leeds"
🙋
Who's the best party wall surveyor in Leeds?
AI
Here are some options for party wall surveyors in Leeds:
  • DIRECTORY RICS Find a Surveyor
  • DIRECTORY Bark.com · Yell
  • NATIONAL Meon Surveyors — “Leeds” page
  • NATIONAL Survey One — templated microsite
  • YOU Your independent local firm
⚠️ Your firm wasn't named — the AI recommended directories and out-of-area firms instead.
We read the answers on ChatGPT Perplexity Google AI Overviews Gemini Copilot
1.2%
of local businesses get named by ChatGPT for local queries
SOCi, 2026
56%
of AI referral traffic comes from ChatGPT alone
Otterly, 2026
−58%
click-through drop on the top result when an AI answer appears
Ahrefs, 2026
9×
higher conversion from AI referrals vs. plain organic search
industry data, 2026
A real finding · 26 Sep 2026

We asked AI the question a Leeds homeowner actually types

Not a demo. This is the exact format we send you — the real answers, who got named, and why. Here's what came back for “party wall surveyor, Leeds.”

Prompt: best party wall surveyor Leeds
3 buyer-intent questions · search / AI-Overview layer
Who the AI surfacedWhat it actually isLocal Leeds firm?
RICS Find a SurveyorNational directory (lead capture)Directory
Bark.com · YellLead-gen marketplacesDirectory
Meon SurveyorsNational firm with a “Leeds” pageNational
Survey OneProgrammatic per-city micrositeNational
Independent Leeds surveyorsActually based in LeedsLocal — buried
The diagnosis: the AI wasn't picking the best surveyor — it was picking the best-structured, best-corroborated web presence. Directories and national firms have clean, machine-readable location pages the model can parse and repeat. A genuine local firm with a thin site is invisible at the exact moment a customer is ready to spend £700–£1,800. That gap is fixable — and it's the work we do.

Why the AI recommends someone else

It's rarely about being the best firm. It's about being the most legible one to a machine.

🔍
It can't read you

No structured data, so the AI has no clean facts to quote about your services, credentials or area.

🔗
Nobody corroborates you

The directories and review sites the AI trusts don't consistently name you, so it can't confirm you exist.

🚧
You're blocked or thin

AI crawlers are blocked, or your site is too light to answer the buyer's actual question.

🏆
Competitors are legible

They have clean location pages, schema and citations the model can parse and confidently repeat.

How it works

Measure → diagnose → fix → re-run

A closed loop you can watch. You see the real answers move from invisible → named → recommended.

Measure

We run your real buying questions across ChatGPT, Perplexity and Google's AI, and record who gets named, in what position, and which sources drove it.

Diagnose

We pinpoint exactly why the AI recommends someone else — the missing facts, the citations you lack, the pages it can't read.

Fix

Structured data, entity consistency, crawler access and the facts the AI needs to name you — done for you, not handed over as a to-do list.

Re-run

The same questions, every month. You watch the raw answers change — real evidence, not a vanity dashboard.

Simple, honest pricing

Start with a free finding. Pay only when you've seen exactly what the AI says about you.

Free finding
£0
Personalised, sent before any call.
  • Your real buying questions run
  • Who the AI names instead of you
  • The top reasons you're invisible
Get my free finding
Most popular
Foundation audit
£295 one-off
Human-reviewed, credited if you go monthly.
  • Multi-engine, multi-run measurement
  • Full source & competitor breakdown
  • Prioritised fix list with £ impact
  • Crawler & structured-data audit
Book the audit
Ongoing programme
from £695/mo
The measure→fix→re-run loop, monthly.
  • Fixes implemented for you
  • Monthly re-run with raw answers
  • Visible change log & movement
  • Tightly scoped — no unlimited fluff
Talk it through

Authority/PR, extra locations and extra content sold separately. No lock-in beyond the agreed review period.

What we will never promise you

We sell measurement and the work — never guaranteed placement. Anyone promising “#1 in AI in 30 days” is guessing; the research is clear that no technique reliably guarantees an AI recommendation. What we can do is show you the raw answers every month, make the highest-value fixes, and let the evidence speak. If it isn't moving, you'll be the first to know — from us.

Questions worth asking

Is this just SEO with a new name?
No. Classic SEO optimises for a ranked list of blue links. We optimise for what a language model says when someone asks it a question — which sources it trusts, which facts it can quote, and whether it names you at all. There's overlap in the plumbing (structured data, crawlability), but the target is a spoken recommendation, not a position on page one.
Can you guarantee I'll be recommended by ChatGPT?
No, and you should walk away from anyone who does. AI answers vary by phrasing, model and time, and there's no proven technique that guarantees a recommendation. We guarantee the measurement is rigorous and the fixes are the highest-value ones available — then we show you exactly what changes month to month.
How is the free finding different from a “free audit”?
Everyone offers a free audit you have to book a call to get. Ours is already done — we run your real questions and send you the result before we ever speak, in the same format as the Leeds example above. No call required to see it.
What kinds of business is this for?
Local UK firms where a single new customer is worth hundreds or thousands — surveyors, specialist trades, compliance and inspection firms, clinics, and regional professional services. If your customers are starting to ask AI who to use, you're in scope.
Do you lock me into a long contract?
No. Start with a free finding, then a one-off £295 audit if you want depth. The ongoing programme runs on a short, agreed review period — not a 12-month tie-in.
Who am I actually working with?
A hands-on technical operator, not an account manager relaying tickets to an offshore team. The measurement engine is built in-house, which is why we can serve local firms at local prices and show you the raw data behind every claim.
One email, no call needed

Want to see what the AI says about you?

Tell us your business and town. We'll run your real buying questions and send back your finding — personalised, in the same format as the Leeds example, with your name highlighted against whoever the AI picked instead.

Get my free finding

Or email hello@whattheaisaid.com directly.